Our Approach

Experience

Foster MacCallum has conducted over 200 channel development assignments since its foundation in 2002 for over 50 vendors in single and multiple countries around the world. This experience, combined with the close cooperation between our people and our customers, ensures that specific situations can be understood and addressed effectively

Reputation

Our customers value our professionalism, knowledge and experience. In particular, they value the way we engage and focus on delivering results and key insights to support continuous improvement

Objectivity

Our proven methodology and structured processes are combined with quantitative and reliable data. This ensures that our insights and decisions are robust, actionable and measurable

Reliable Data

Our Score database contains highly structured detailed key information on over 200,000 IT companies world-wide. This database has been developed over the past 10 years and data is updated and refreshed using a combination of highly experienced researchers, multiple sources and selected services to support partner assessment and recruitment activities

Insight

Our services uncover key information for channel development:

  • Which of my partners have the greatest ROI potential?
  • How can they be managed effectively to realise their potential?
  • Where are my opportunities and coverage gaps?
  • How can the right partners be engaged to address the gaps?